The Secrets of Test Design Strategies
Presented by Perry D. Drake at the Annual DMAW Conference and Expo, Washington DC, May 4, 2005
Learn the best ways to develop and execute test design programs and analysis for your campaings. Using actual examples and pertinent case studies, this hands-on session is guaranteed to provied you with new ways to evaluate your current programs and refine your testing models.
In particular, at this session you will learn: